Zikhara AI recognizes the importance of the personal data you have entrusted to us and we are committed to properly manage, protect and process your personal data. We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice, or our practices with regards to your personal information, please contact us at support@zikhara.ai

When you use our web application, as the case may be (the "App") and more generally, use any of our services (the "Services", which include the App), we appreciate that you are trusting us with your personal information. We take your privacy very seriously. In this privacy notice, we seek to explain to you in the clearest way possible what information we collect, how we use it and what rights you have in relation to it. We hope you take some time to read through it carefully, as it is important. If there are any terms in this privacy notice that you do not agree with, please discontinue use of our Services immediately.

This privacy notice applies to all information collected through our Services (which, as described above, includes our App), as well as, any related services, sales, marketing or events.

Please read this privacy notice carefully as it will help you understand what we do with the information that we collect.

Zikhara AI is owned and operated by Pianosa Private Limited, a company registered in Mumbai, Maharashtra, under registration CIN: U22219MH2018PTC309724 and registered address B-1103 KANTI APARTMENT, MT. MARY ROAD, BANDRA (WEST), MUMBAI, Mumbai City, Maharashtra, India, 400050. For the purpose of this Privacy Policy, Pianosa Private Limited is the Data Controller.

Unless otherwise noted in this privacy statement, the terms “Zikhara AI”, “we”, “us”, “our”, “ours” refer to Pianosa Private Limited.

This Privacy Policy covers the following topics:

• What personal data Zikhara AI collects

• How Zikhara AI uses your personal data

• To whom Zikhara AI may disclose your data

• How do we handle your social logins?

• How Zikhara AI stores and protects your personal data

• How long do we keep your information

• How Zikhara AI uses cookies on our websites

• Accessing your personal data (your rights)

• Changes to our Privacy Policy

• How to contact us

• Supplementary information

What personal data Zikhara AI collects

We collect personal data about you when you register on and use our App, and/or use our website and/or IT portal and/or other channels and throughout other interactions, communications and services you have with us. The type of information we collect will depend on the circumstances and the services you are using.

Personal data which we may collect include but are not limited to:

• Basic personal information including your name, date of birth, gender, username

• Contact information that you share with us including email address, phone number, location

• Information on how you use our website and services including the type, date, time, location, and pages you visit on our website

• Technical information including the device(s) type you use to access our website, connection information such as browser type and version, the internet protocol (IP) address online identifiers, cookie identifier, your activity on our website and/or IT portal and/or other channels and throughout other interactions, including the pages you visited, the searches you made, login details and, if relevant, the services you purchase

• Payment information if relevant for the services you purchase, including your billing and payment information, including name of the credit/debit cardholder, credit/debit card number, security code and expiry date

• Lifestyle information and any other information collected in relation to your use of our products and services

• Marketing and communications data, including your preferences in receiving marketing information from us and your communication preferences

If you are a corporate user and/or client,

• your past and present employment information such as organisation name, organisation type, industry sector, job function and responsibilities, designation, business telephone, business email addresses

If you are an influencer user,

• Social media information operated by third parties e.g. Facebook, Instagram, YouTube etc. to the extent that you give us permission when registering on our website, including username, profile photo, location, posts performance data.

• Social Media Login Data. We may provide you with the option to register with us using your existing social media account details, like your Facebook, YouTube or other social media account. If you choose to register in this way, we will collect the information described in the section called "How do we handle your social logins" below.

• Push Notifications. We may request to send you push notifications regarding your account or certain features of the App. If you wish to opt-out from receiving these types of communications, you may turn them off in your device's settings.

• If you interact with us on a social media platform using your social media account (e.g. Facebook or Twitter), we receive personal information about you such as your name, email address, and gender. Any personal information that we collect from your social media account depends on your social media account's privacy settings.

All personal information that you provide to us must be true, complete and accurate, and you must notify us of any changes to such personal information.

Children

We do not actively seek to collect information about children aged 18 or under. By using the App, you represent that you are at least 18.

If you have any concerns about your child’s privacy in relation to our services, or if you believe that your child may have entered personal data onto our website, please contact us at support@zikhara.ai. We will delete such information from our records within a reasonable time.

How Zikhara AI uses your personal data

We use the personal data we collect for a number of purposes connected with our business, including:

• To deliver the specific information, products and/or services you have requested

• To administer your account

• Send you newsletters and information relating to our brands and services that you have requested

• Respond to your requests and feedback, deal with your requests, enquiries or complaints and other customer care related activities

• Analyse and/or improve our products and services

• Carrying out any activity in connection with a legal, governmental or regulatory requirement on us or in connection with legal proceedings, crime or fraud prevention, detection or prosecution

• Carrying out activities connected with the running of our business such as personnel training, quality control, network monitoring, testing and maintenance of computer and other systems and in connection with the transfer of any part of our business in respect of which you are a customer or a potential customer

• Providing aggregated user information to third parties (without at any time disclosing personal information about an identifiable individual)

• Customizing your experience on our sites

• General administrative and business purposes

• For corporate users and clients, to customize your experience based on your industry, preferences and other relevant factors

• For corporate users and clients, to bill you (unless you pay by another agreed method) and collecting any debt owed to us by you

• For influencer users, to provide insights to the brands you work with through our platform, include performance metrics of your social media content

• For influencer users, to provide your with insights to improve your account performance, including your personal performance metrics and aggregated user information without at any time disclosing personal information about an identifiable individual

• For influencer users, to process your invoices and other billing information relevant to your use of our products and services

collectively, the “Purposes”

To whom Zikhara AI may disclose your data

We may process or share your data that we hold based on the following legal basis:

• Consent: We may process your data if you have given us specific consent to use your personal information for a specific purpose.

• Legitimate Interests: We may process your data when it is reasonably necessary to achieve our legitimate business interests.

• Performance of a Contract: Where we have entered into a contract with you, we may process your personal information to fulfill the terms of our contract.

• Legal Obligations: We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process, such as in response to a court order or a subpoena (including in response to public authorities to meet national security or law enforcement requirements).

• Vital Interests: We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person and illegal activities, or as evidence in litigation in which we are involved.

More specifically, we may need to process your data or share your personal information in the following situations:

• Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

• Affiliates. We may share your information with our affiliates, in which case we will require those affiliates to honor this privacy notice. Affiliates include our parent company and any subsidiaries, joint venture partners or other companies that we control or that are under common control with us.

• Business Partners. We use a number of third parties to perform business functions on our behalf, such as sending our newsletters and hosting our online services and customer relationship management. We will only disclose the information necessary to enable these third parties to perform their services. Our service providers are contracted to comply with our instructions and we require that they do not use your personal data for their own business purpose.

• Other Users. When you share personal information (for example, by posting comments, contributions or other content to the App) or otherwise interact with public areas of the App, such personal information may be viewed by all users and may be publicly made available outside the App in perpetuity.

How do we handle your social logins?

Our App offers you the ability to register and login using your third-party social media account details (like your Facebook or YouTube logins). Where you choose to do this, we will receive certain profile information about you from your social media provider. The profile information we receive may vary depending on the social media provider concerned, but will often include your name, email address, friends list, profile picture as well as other information you choose to make public on such social media platform and/or share with us for the purpose of accessing our products and/or services, including your social media insights.

We will use the information we receive only for the purposes that are described in this privacy notice or that are otherwise made clear to you on the relevant App. Please note that we do not control, and are not responsible for, other uses of your personal information by your third-party social media provider. We recommend that you review their privacy notice to understand how they collect, use and share your personal information, and how you can set your privacy preferences on their sites and apps.

How Zikhara AI stores and protects your personal data

We are committed to ensuring that your Personal Data is secure. In order to minimise the risk that there is unauthorised access to or Disclosure of your Personal Data, we put in place where practicable appropriate physical, electronic and managerial procedures to safeguard and secure it.

Although we take appropriate measures to safeguard the Personal Data that you provide to us, no transmission over the internet is guaranteed to be secure. For your security, you should:

• if using a computer in a public location, always log out and close the website browser when you complete your online session;

• keep your account details and passwords private;

• frequently change your password;

• avoid using the same password for multiple online accounts.

How long do we keep your information

We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting or other legal requirements).

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

How Zikhara AI uses cookies on our websites

We may use cookies and other interactive techniques tracking technologies (which are small data files transferred to your device for tracking a record-keeping purposes) such as web beacons in connection with your use of our website to collect non-personal data about how you interact with our website, and web-related products and services, to:

• Understand what you like and use about our website;

• Understand what you do not like and do not use on our website;

• Provide a more enjoyable, customised service and experience,

• Enable you to use certain services on our website; and

• Help us develop and deliver better products and services tailored to our customers’ interests and needs.

We also collect IP addresses. IP addresses are assigned to computers on the internet to uniquely identify them within the global network. We collect and manage IP addresses as part of the service of providing internet session management and for security purposes.

We may use a persistent cookie to record details such as a unique user identity and general registration details on your PC. This helps us recognise you on subsequent visits to this website so that you don’t have to re-enter your registration details each time you visit us and allows us to carry out the activities mentioned above.

It may be possible to disable cookies through your device or browser settings. The method for disabling cookies may vary by device and browser, but can usually be found in preferences or security settings.

Accessing your personal data (your rights)

• Object to our processing of your personal data where we are relying on legitimate interest (or those of a third-party), and you want to object to processing on this ground, as you feel it impacts on your fundamental rights and freedoms. You also have a right to object where we are processing your personal data for the purposes of direct marketing or profiling. You can object at any time and we shall stop processing the information you have objected to, unless we can show compelling legitimate grounds to continue that processing.

• Access your personal data. If you make this kind of request and we hold personal data about you. We are required to provide you with information on it, including a description and copy of the personal data and why we are processing it. We will require you to prove your identity before granting access to your personal data. We will process your request within the timeframe required under the relevant law.

• Request erasure (deletion) of your personal data. You have a right to ask us to delete or remove your data where you have successfully exercised your right to object (see above) or where we are required to erase your personal data to comply with local law. Please note, we may be required to retain certain information by law and/or for our own legitimate business purpose. But when we do so, we will inform you.

• Request correction or updating of your personal data. This enables you to have any incomplete or inaccurate data we hold about you corrected.

• Request the restriction of our processing of your personal data in some situations. If you request this, we can continue to store your personal data but are restricted from processing it while the restriction is in place.

• Withdraw your consent. Where you have provided your consent to our processing of your personal data you can withdraw your consent at any time. If you do withdraw consent, that will not affect the lawfulness of what we have done with your personal data before you withdrew consent.

To exercise the access and deletion rights described above, please submit a request to us by emailing us at support@zikhara.ai

The request should include your contact information and describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it. In addition, you should provide adequate information that we can reasonably verify that you are the person about whom we collected the personal information (including information that enables us to verify the identifying information we possibly maintain about you).

We will respond to consumer requests in a reasonably timely manner. If we require extra time to respond, we will inform you of the reason and extension period in writing. In order to protect the security of your personal information, we will not honor a request if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. The method used to verify your identity will depend on the type, sensitivity and value of the information, including the risk of harm to you posed by any authorized access or deletion. Generally speaking, verification will be performed by matching the identifying information provided by you to the personal information that we already have.

Any disclosures we provide will only cover the 12-month period preceding our receipt of your request (and will not be made more than twice in a 12-month period). If we cannot comply with a request, or cannot fully comply with a request, the response we provide will also explain the reasons we cannot comply.

Changes to our Privacy Policy

We may update this privacy notice from time to time. The updated version will be indicated by an updated "Revised" date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. If you do not agree to the changes, please do not continue to use our services and please refrain from sharing your personal data with us. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information.

How to contact us

If you have any questions or comments about this Privacy Policy, our approach to privacy or you would like to exercise any of the rights mentioned in this Privacy Policy, please contact us at support@zikhara.ai

Supplementary information

In this Supplementary Information section, we explain some of terminology used in this Privacy Policy.

• Data is recorded information whether stored electronically, on a computer, or in certain paper-based filing systems.

• Data controller is the person or company that controls the purposes and means of processing personal data.

• Personal data is any information that relates to you (or from which you can be identified). Personal data can be factual (such as a name, address or date of birth) or it can be an opinion (such as a performance appraisal). It can even include a simple e-mail address. It is important that the information has the data subject as its focus and affects the individual’s privacy in some way.

• Processing means doing anything with data. For example, it includes collecting it, holding it, disclosing it and deleting it.

• Profiling means using automated means to process personal data in order to work out certain things about people, like analysing or predicting their performance at work, reliability, economic situation, personal preferences, interests, behaviour, location or movement

• Corporate user and/or client means any user that uses our website, App and/or services as a means to purchase a product or service.

• Influencer user means any user that chooses to use our App and/or services as a means to provide a service connected to their social media profile, for which they receive compensation.